Articles about running your small business website | A Lined Design Creative

welcome to the blog.

Here you'll find helpful advice on running your Wordpress site, helping your brand shine, tips to build your small creative business, and working with us at A Lined Design.

Brand Skills

How to find the best web designer in Hobart, Tasmania

Hobart based and looking for a web designer? How do you choose the right fit for your project? We can help answer those questions.

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Brand Skills,Wordpress Skills

On Page SEO Tips for 2022

How many SEO experts does it take to change a lightbulb, light bulb, light, bulb, switch, lamp, lighting? See what we did there? That's called keyword stuffing and it's a very common thing (and really bad practice) to get your page ranked on search engines.

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Brand Skills,Wordpress Skills

Is your popup strategy scaring customers away?

Pop-ups have long been considered a nuisance by users and marketers alike. If pop-up ads were a person... they'd be that pesky encylopedia salesman desperatley trying to make commission. The internet has evolved a lot since the days of marhcing ant borders and those flashy, super intrusive pop-up ads packed with sound that tried convincing us to download dodgy software. Pop ups do still work (shocker I know!) and deliver good...

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Brand Skills,Wordpress Skills

Five steps to perform a website content audit

If you want to get more traffic to your site, then you need to make sure that you're providing quality content. If you've been putting off doing an audit of your own website, now's the perfect time to start.

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Brand Skills

Don't get sucked into a logo design contest for your new brand; here's what to do instead

The logo design contest trend is rippling through the interwebs. A new business owner puts forth a brief, then designers have a free-for-all hoping to design a winning logo (and hoping to be paid for their work). The owner then has a buffet of dozens of designs to choose from. So what's wrong with that? LOADS.

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Brand Skills

Sharing Knowledge Builds Your Brand

You’re an expert at something. The more unique and engaging content your piece of content is on your chosen topic of expertise, the more your followers will start to think of you as a leader in your chosen field. But then won’t my students and other business owners take my knowledge and replicate what I’m doing? And then take all my clients and my money and my puppies? And then...

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Brand Skills

Our favourite quote

I can't even remember when I heard this for the first time. It's been rattling around in my brain for the longest time, and gets more important every day. Why? Well, for me it applies to every aspect of my life

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Brand Skills

Storytelling and Business, A Dream Come True

Stories inspire us, evoke emotions, craft vicarious experiences, teach us lessons and can live in our hearts for years. Humans have been telling stories since they discovered sitting around the nightly fire. Why? Because stories connect us. While you may think that stories are for leisure time, I’ll tell you why storytelling has a firm place in the business world, and in particular- in your marketing department.

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Brand Skills

Black Friday Cyber Monday deals you don't want to miss for 2020

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Brand Skills,Wordpress Skills

How to give feedback to a designer or copywriter in six easy steps

Giving feedback to your web designer and to your copywriter is a super important step in your project. Why? Because your website – its design, branding, words and user experience – is a tool for your business. We are experts in our field (that’s why you hired us!) and we want to ensure you smash your goals. We collaborate with our clients so they can reach their project goals. This...

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Brand Skills

Ausmumpreneur Awards 2020 - being a mum in business during a pandemic

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Brand Skills

How to connect with your ideal client and sell more

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Brand Skills,Wordpress Skills

Wordpress and Woocommerce vs Shopify - what do we recommend?

This question comes up a lot with our clients and colleagues in the web design business. We see it come up daily in business groups, and the answers given…. leave a lot to be desired. The core of this question is evangelical. Yes. I said it. Selecting an ecomm platform is a lot like choosing a religion and people get fanatical about their answers. So who do you trust?

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Brand Skills,Canva

How to choose a font for your brand

A brand identity is an impression, and we all know that we only have a few seconds to make a good one. This identity is a visual shortcut to the value and connection you offer your clients. Here at A Lined Design we like to say that design gets you the phone number, and copy gets you the second date.

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Brand Skills

5 of the Best Business Books Entrepreneurs Need to Read

With a sea of business resources from every possible viewpoint, it’s difficult (and time-consuming) to fish out the best (and most relevant) information. As someone who works from home in non-pandemic times, I wanted to help share my favourite business books entrepreneurs need to read to grow their businesses in this *interesting* environment.

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Wordpress Skills

What is a Wireframe? And Why Does a Website Need One?

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Wordpress Skills

The best way to process your images for your website

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Brand Skills,Wordpress Skills

Are you ready for a web designer or web developer?

Communication is so key to getting great results, but how do you go about communicating in a space where the jargon is confusing? break it down and get organised.

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Brand Skills

how to get the best from your branding photoshoot

Branding your business is a pretty big undertaking. Super broad. brand design isn't just your logos, its your photograpy too. Our tips on getting it right.

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Brand Skills,Canva

8 easy ways to build a colour palette

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Coding,Wordpress Skills

Custom Web Design | Best Practices - A Lined Design

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Canva

Make a Facebook cover in Canva

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Canva

Working With Layers in Canva

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Wordpress Skills

Brand Identity Design | What Works Best?

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Wordpress Skills

Branding Your Business | Build One That Sells

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Canva,Wordpress Skills

Solve a Blurry Canva Image

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Canva,Coding,Wordpress Skills

Make an About Me image for your sidebar

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Coding,Wordpress Skills

Hide messy tooltips on image link hover

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We’re a creative brand and web design agency based in Hobart, Tasmania servicing clients all around Australia and the world. We specialise in helping creative entrepreneurs shine online.

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